White Papers for Sarbanes-Oxley (SOX)

A New Approach to Defeating Spam

Abaca

Junk postal mail is a nuisance for those who receive it, but it is limited by two important economic factors: a) junk mail costs something to produce and, as a result, b) senders of junk mail must achieve acceptable content-to-customer conversion rates in order to make the sending of their information economically worthwhile. The electronic equivalent of junk postal mail – spam – however, operates under no such economic constraints. Hundreds of millions of spam messages can be sent for a minimum investment and conversion rates can be extraordinarily low for spammers to turn a sizable profit. In fact, spammers can also The electronic equivalent of junk postal mail – spam – however, operates under no such economic constraints. Hundreds of millions of spam messages can be sent for a minimum investment and conversion rates can be extraordinarily low for spammers to turn a sizable profit.

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